Usually Yahoo surprises aren’t exactly a good thing, particularly when CEO-related. Regardless how the company’s latest stunner bears out in the long run, Yahoo shocked the industry on Monday (July 16) afternoon when it announced that high-profile Google executive Marissa Mayer will take the reins as CEO starting Tuesday.
“Wow,” said Vik Kathuria, managing partner of corporate strategy and digital investment at GroupM/MediaCom, upon hearing the news. “I thought [interim CEO] Ross [Levinsohn] had the job.
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