Details Launches Display Ad Network

Condé men's mag still on the hunt for a new publisher

In a first for Condé Nast, Details magazine is launching its own male-targeted digital display ad network. The Details Ad Collection, currently in beta mode with more than 20 members, offers men’s fashion and lifestyle bloggers the opportunity to run ads from tony Details advertisers like Kiehl’s and Jaguar. When the ad network officially launches on Sept. 1, it will also include brands like Gucci, Ralph Lauren and Tudor as clients.

@adweekemma emma.bazilian@adweek.com Emma Bazilian is Adweek's features editor.