Tips To Define Your Newsroom's Mobile Presence

By 2014, mobile Internet is poised to take over desktop Internet usage. With smartphones and tablet devices like the iPad penetrating the mobile market, media consumption was at an all-time high in 2010 and is on a steady increase. A recent study from the Pew Internet & American Life Report shows that 26% of American adults get some form of news via their cell phone, with cell users under 50 almost three times as likely as their older counterparts to get news on the go. With numbers like these, the growth of mobile Internet is driving companies to take a long, hard look at their current digital strategies and put mobile first.