Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
It’s the biggest avocado news since the New York Times added peas to guacamole: Costco and Harps Food Stores will sell specially coated long-lasting avocados from agriculture-focused startup Apeel Sciences.
According to a blog post, these avocados have never been commercially available until now, and they can only be picked up at select Midwest Costco and Harps Food Stores for now. For the last six years, the company has worked to produce avocados that don’t brown quickly, and the technology has captured the attention of investors like Bill Gates.