Consumers Don't Like and Don't Trust Digital Advertising (Infographic)

Pop-up ads, slower page-load times and irrelevant ads are just a few of the reasons why

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

Consumer behavior is perhaps the most dynamic variable in the advertising industry. While there are certain things consumers love about digital media—including livestreaming, second-screen experiences and even interactive, personalized experiences—consumers seem consistently unhappy with digital advertising. As a result, more and more consumers are using ad blockers. A study and infographic from Choozle examines current consumer sentiment towards ads, both desktop and mobile.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...