Condé Nast wants advertisers to be aware of its impressive, diverse portfolio of digital and social brands that cater to the coveted millennial and Gen Z audiences. These brands include The Hive, AD Clever, Basically, Healthyish, GQ Style and Teen Vogue.
The company is hoping one way to woo advertisers to these properties is to roll digital content from all of them into one monolith, called Next Generation Network.
“Over the past year, we’ve created new brands and partnerships from next gen storytellers and formed the foundation of our Next Gen Network, which engages and inspires the most influential consumers across all platforms and categories,” said Pamela Drucker Mann, chief revenue and marketing officer of Condé Nast.
Condé Nast’s digital brands are indeed diverse.
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