Comscore: Users Watching Less Online Videos For More Time
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Each month comScore releases data about the online video rankings of the previous month. According to the 2010 US Online Video Rankings for February 2010, which were published in a press release today, Hulu users broke records last month by watching an average of 2.4 hours of video on the site. That’s a 120 percent increase from a year ago.
The data provided by comScore illustrates that online video consumers are watching fewer videos these days.