Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media.
Chivas and Esquire Team Up with Jason Sudeikis for 'Gentlemen' Web Video Series
Episodes are brainchild of The Story Lab
