Build your own seamless purchase experience at Commerceweek, February 28-29. Gain strategies for consumer retention with immersive touchpoints, AI innovation and storytelling. Register now at 35% off.
LAS VEGAS—There’s a shift in the air, a raw tension breaking through the hazy cigarette smoke and throbbing hangovers that usually occupy the Vegas Strip as thousands of attendees descend on the city for CES.
Today is the second media preview day before CES 2020 officially kicks off on Tuesday, with programming from several unexpected companies and officials, most notably Apple. The tech giant usually opts not to participate in official CES programming in lieu of making its own splashy announcements at its own events.