CCPA Is Officially Being Enforced, but There Are Still Unanswered Questions

A ballot initiative in November could add more to the law

a gray handprint with purple splattered across it
Though CCPA is fully enforceable, there still is uncertainty over what constitutes as a sale. Pixabay, Getty Images

Enforcement of the California Consumer Privacy Act (CCPA) officially begins July 1, but unclear guidelines and upcoming ballot initiatives can make complying with the law difficult.

@andrewblustein Andrew Blustein is a programmatic reporter at Adweek.