Canadian Startup Opens Two Flagship Shops for Next Iteration of AR Glasses

North is opening retail stores in Brooklyn and Toronto

On a street corner in Brooklyn’s trendy Cobble Hill neighborhood, a new store attracts customers the way light attracts a moth. At night, the bright lights wash the minimalist white and gold interior, which resembles an Apple Store. And while the products on display cost as much as the new iPhone, there’s not a single smartphone in sight. There’s just one product: the next iteration of augmented reality glasses.