Bye, bye SEO? Make Facebook optimization, Story Bumping and Last Actor work for you today

On Tuesday, Facebook announced it has rolled out changes to the site’s News Feed algorithm.

If you’re serious about increasing engagement with Facebook, these are 2 concepts you need to learn now. With all of the push for individualized experiences online, Facebook is now providing new strategies to determine which stories appear in one’s News Feed.

The two new plot twists include:

  • Story Bumping – This shows older stories that the user might have missed the last time they perused their News Feed.
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