Publishing News

Bustle Digital Group Acquires The Outline

The tech and culture site is Bryan Goldberg's latest media purchase after Gawker.com and Mic

Bryan Goldberg, CEO and founder, BDG, is known for acquiring these new titles in fire sales.Bustle
sara.jerde
By Sara Jerde

Bustle Digital Group purchased The Outline, its latest acquisition of a handful of digital media companies. Financial details were not disclosed.

BDG will bring on board The Outline’s CEO and editor in chief, Joshua Topolsky, as well as as its editorial, technology and revenue teams.

Founded in 2016, The Outline has since honed in on its culture coverage, making a name for itself for its unique design. Last year, The Outline laid off its staff writers and moved to a freelance model.

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sara.jerde

Sara Jerde

Sara Jerde is publishing editor at Adweek, where she covers traditional and digital publishers’ business models. She also oversees political coverage ahead of the 2020 election.

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