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Burger King Dug Up a Bunch of Tweets From People Complaining About Wendy’s and Turned Them Into Ads

Old posts get a new life

Burger King's Twitter ads re-use gripes about Wendy's. Burger King

By Lauren Johnson

October 13, 2017

Talk about savage. To promote its new spicy chicken nuggets, Burger King is subtly taking aim at Wendy’s—known for its vocal, personality-driven account—on Twitter.

Lauren Johnson
@laurenjohnson lauren.johnson@adweek.com Lauren Johnson is a senior technology editor for Adweek, where she specializes in covering mobile, social platforms and emerging tech.
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