Budweiser Wants to Put Your Dog’s Picture on a Can This Holiday Season

Contest with social channel WeRateDogs brings cheer with custom brew labels

This has been a year for the dogs—really rough (ruff?). But Budweiser and social channel @WeRateDogs hope to bring some holiday cheer for lucky dog owners with a contest to get their pup on a Budweiser can.

Imagine being able to drink a frothy brew with your own canine on the label. That’s the present Budweiser is aiming to give dog parents with its #Pupweiser contest.

As an example of what it could look like, Budweiser featured its own dalmatian, Brewski, on one of its cans as part of the brewer’s limited-edition multipack.

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