Bud Light Teams Up With NFL, Twitter on Bud Light Showtime Cam

The social network detailed other plans for the league’s 2020 season

Bud Light Showtime Cam will debut during the season opener Thursday night Bud Light/NFL/Twitter

Bud Light is toasting the kickoff of the 2020 National Football League season with the Bud Light Showtime Cam, an initiative with the league and Twitter.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.