Brands Find Virtual Ways to Celebrate Cinco de Mayo at Home

Festivities include virtual bartending classes, dinners and charity programs

You might not be able to celebrate Cinco de Mayo at a bar or restaurant this year, but brands are trying to make it easier to have your own social distancing-approved celebrations with new digital campaigns and virtual events. Tequila and food brands are leveraging social media to not only teach consumers how to make their own margaritas or Mexican eats at home, but also to support the restaurant and bar industry, which has been devastated by the pandemic.