Introducing the Adweek Podcast Network. Access infinite inspiration in your pocket on everything from career advice and creativity to metaverse marketing and more. Browse all podcasts.
Five independently owned publishers that serve communities of color and diverse audiences were added to a new pilot group of the Branded Content Project, an initiative being spearheaded by the Local Media Association and Local Media Consortium and funded by a $1 million investment from the Facebook Journalism Project.
The Branded Content Project kicked off with an alpha-test group last March and added 22 local media organizations to a beta group last November.
The five publishers in the new pilot group are: The Afro American Newspapers, Al Día, Chicago Reader, The Oklahoma Eagle and The St.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in