Brand Execs Say Digital Transformation Requires a Cultural Shift, Not Just a Technological One
Beringer Capital interviewed 30 execs
Executives across industries say digital transformation is a top priority.
Getty Images
When it comes to transforming a company’s digital operations, customer experience is front and center, even while internal changes to company structure and culture tend to be the most difficult obstacles to overcome.
Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.
