Facebook Users Want Professional Networking: BranchOut Nears a Million New Users Within a Week

After six months of testing different gamification and viral mechanics, professional social networking Facebook app BranchOut seems to have found the right design. It grew its monthly active user count from 275,543 to 817,367 in a week, according to our AppData tracking service, with its daily active user count also rapidly growing to 163,578 today. Growth exploded as soon as the company pulled its arguably spammy question battles feature from its home page and replaced it with relevant job listings.