Bolivia Gets App

Bolivia joined the list of countries where the application is available late last week.

Bolivia joined the list of countries where the application is available late last week.

Facebook co-founder and CEO Mark Zuckerberg announced in a Facebook post Friday that subscribers to the Viva network in that country will gain access to the free basic Internet services provided by the app.

He wrote:

Less than one-half of Bolivia uses the Internet today, so offering people free services for health, education, communication and local information will help introduce them to the entire Internet.

Here’s a photo (below) of Xiomara Zambrana. She used the Internet to launch a social media campaign called Mi Arbol–My Tree–to encourage people to plant trees and help Bolivia’s Environmental Ministry fight deforestation. As a result, 50,000 trees were planted in communities across the country. When more people in Bolivia are connected, more people will be empowered to make a change in the world.

Readers: What country do you think is next for the app?


Image of Bolivian flag courtesy of Shutterstock. David Cohen is editor of Adweek's Social Pro Daily.