How Product Packaging Helps Market Your Brand on Social Media

Smart marketers put a lot of time, energy and budget into carefully controlling how their products are visually presented to consumers, but what happens in the real world?

Smart marketers put a lot of time, energy and budget into carefully controlling how their products are visually presented to consumers. Designers, for instance, labor endlessly over any changes to product packaging and the product itself, focus-grouping even the tiniest of tweaks. And ad production can involve sprawling teams of directors, photographers, lighting experts, stylists and prop designers who all labor to put the product in the best possible light.

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