Before VidCon, Facebook Tweaks Monetization Options for Content Creators

Product updates increase ways for them—and the platform itself—to make money


Facebook is rolling out several updated features for people and organizations who publish original content on the platform to help them earn money from advertising and branded content or drum up monetary support from their fans.

The new tools, which the social media company announced today in advance of the annual digital creator convention VidCon—which kicks off Wednesday—represent Facebook’s latest attempt to draw creators to the platform by offering them varied and customizable ways to make revenue from ads and their fan bases.

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