Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Mass market beauty brands spend a lot of time thinking about how to get customers to “the wall” as well as how to engage with them once there. That’s the classic in-store experience. It’s where beauty buffs sniff, sample and draw on their hands as they imagine the possibilities.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in