@AustralianOpen Twitter Account Tallies 9.5 Million Video Views During Tournament

Tweets from the official Australian Open account were seen 190 million times

This year’s Australian Open is in the books, with victories for Roger Federer, Serena Williams and the @AustralianOpen Twitter account.

Head of sport, Twitter Australia Jonno Simpson said in a blog post that tweets from the official Australian Open account were seen 190 million times during the Grand Slam tennis tournament, and videos tweeted by the account tallied 9.5 million views.

Other highlights pointed out by Simpson:

This tweet drew the most impressions, at 14.1 million:

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