Social Pro Daily

These 4 Stats Show Why Snapchat Users Often Cannot Be Reached on Facebook and YouTube

Not to mention Instagram and Messenger

Snapchat is still extremely popular with its audience.Getty Images
By David Cohen

May 4, 2017

Brands that think they can reach Snapchat users on other social platforms might want to rethink that strategy. In fact, here are four data points from App Annie that marketers should consider:

David Cohen

David Cohen is editor of Adweek's Social Pro Daily.

Recommended articles
Microlearning

How Publisher Audits Reduce Fraud Risk and Improve ROI

The Power of Advertising on the Second Screen

Maximize the Value of First-Party Data for Today and Tomorrow

Mastering the Art and Science of Subscriber Care

You Might Like

Cracking the Code to Reach Professional Audiences

By Mediaocean

How Pharma Marketing Can Ride the Audio Wave Into Modern Times

By Lee Ann Longinotti

Stopping Churn Doesn’t Have to Be Hard or Expensive

By CleverTap

The Marketer’s Guide to Getting Even Better Results From Retail Media Platforms

By Epsilon

{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"performance-marketing"}