Build your own seamless purchase experience at Commerceweek, February 28-29. Gain strategies for consumer retention with immersive touchpoints, AI innovation and storytelling. Register now at 35% off.
Amazon’s Super Bowl LIII spot was the most-watched creative ad on YouTube for 2019 (Jan. 1 through Dec. 1).
YouTube said six of the 2019 top 10 originated as Super Bowl ads, and the total watch time for all videos on the list was about 275 million minutes, with some 230 million total views.
The company added in an email, “Celebrities were still the ultimate attention grabber.