UPDATE: E-tailer giant Amazon is contradicting reports that it's set to launch an ad-supported streaming service using its original content (which recently entered a second crowdsourced "season" of new shows) and music videos, among other programming. “We have a video advertising business that currently offers programs like First Episode Free and ads associated with movie and game trailers, and we’re often experimenting with new things, but we have no plans to offer a free streaming media service.”
The Wall Street Journal, which broke the story, said that the new platform could also include licensed content from established television and digital video creators.
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