Is Amazon Marketplace Out of Control?

Policies, tools and review didn’t prevent unsafe products

amazon marketplace unsafe products
A recent Wall Street Journal investigation found Amazon's third-party sellers offer thousands of unsafe products. Illustration: Dianna McDougall; Source: iStock

Third-party marketplaces allow Walmart and Amazon to expand the range of goods they offer and give customers more choice, which, in turn, breeds loyalty. Or at least that’s how it works in theory.

@lisalacy Lisa Lacy is Adweek's Commerce Editor.