Amazon Just Pulled Off the Most Dramatic Front-Page Ad Takeover for The Report

The wrap appears in the L.A. Times, Chicago Tribune and USA Today, among other papers

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It’s been over five years since the Senate Intelligence Committee released its investigation into the CIA’s detention and interrogation program after 9/11. While the story took over newspapers’ front pages and websites’ homepages, it didn’t stay in the news cycle for very long, according to Daniel J. Jones, the former U.S. Senate staffer who led the investigation.

But Amazon Studios picked up the movie version, called The Report, and has launched a massive national ad campaign timed to the film’s release on Friday to put the story back on the front pages of newspapers and news sites in hopes of reaching a wider audience this time around.




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