Cringe-Worthy Attempts to Market to Millennials

Opinion: Let’s look at some of the biggest marketing fails when targeting millennials

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

Targeting a particular generation in an advertising campaign is not a new strategy, especially with millennials. This generation has been fodder for negative stereotyping and endless jokes.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in