Upgrade your sales funnel with expert insight at Commerceweek, Feb. 28-29. Broaden your audience with improved data technology and a seamless purchase experience. Register now at 50% off.
This has been one of the strangest springs for millions of sports fans around the world. Right now, three U.S. professional leagues—the MLB, the NBA and the NHL—would be in full swing, and a fourth—the NFL—would be seeing teams preparing for mini-camp. But not this year. No NCAA tournament, no Indy 500, no Kentucky Derby. Pitchers, catchers, guards, forwards, cars, horses—all of them are sidelined.
But digital platforms devoted to sports and their fans are keeping the mostly homebound engaged and entertained.