Ad-Supported TV Dominates Twitter’s Trending Topics During Primetime

The Video Advertising Bureau said the top spot went to television on 27 of the 28 nights it studied

60 percent of TV superfans share their opinions about the shows they watch on Twitter Marco_Piunti/iStock

Twitter and television are more intertwined than you might think, according to the most recent #TVIsSocial report from the Video Advertising Bureau. David Cohen is editor of Adweek's Social Pro Daily.