A Mozilla-Led Coalition Is Pushing Facebook for Greater Political Ads Transparency in the EU

The groups seek a functional open Ad Archive API by April 1

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A Mozilla-led coalition of groups in Europe in fields including technology, human rights, academics and journalism sent a letter to Facebook urging the social network to release an application-programming interface that would allow for the study and analysis of political ads served by Facebook to people in the European Union.

The letter made the following requests of Facebook, seeking implementation by April 1:

  • The rollout of a functional, open Ad Archive API—which the company announced its intentions to do last August—enabling advanced research and the development of tools to analyze political ads that are served to EU users.


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