6 Winning Social Media Tips for Sports Marketing Success

No field is better equipped to take advantage of real-time marketing than the sports industry.

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No field is better equipped to take advantage of real-time marketing than the sports industry. Whether fans are sharing game-time reactions on social media or checking fantasy team scores, they’re constantly connected and engaged while watching their favorite teams. And because excitement peaks in the moment, sports marketers cannot wait several hours, or even a few minutes, after a big play or important win to interact with fans on social media.

The exciting game this season between the Denver Broncos and New England Patriots provided a great example of the power of social media to create buzz in real time.

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