6 Reasons Why Amazon May Be Perfectly Situated to Open Hundreds of Stores

The data and opportunities are there


Sandeep Mathrani, the CEO of mall development giant General Growth Properties, got many folks' attention on an earnings call late Tuesday afternoon, though the reason had nothing to do with his company's financial performance. According to The Wall Street Journal, Mathrani—speaking about mall foot traffic—said, "You've got Amazon opening brick-and-mortar bookstores and their goal is to open, as I understand, 300 to 400." 

Adweek emailed Amazon PR but didn't receive a reply by press time, though the e-retail giant has declined comment to other media outlets.

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