53% of Online Shoppers Posted a Review Last Month [Study]

A new study has been released entitled “The Social Shopping Explosion”, and the numbers are revealing. Social shopping is booming. In the last month alone, 53% of online shoppers posted a review of a product or service online. And while these numbers are from the UK, we can assume very similar figures from the US. More details of how people are interacting with the social shopping tools available to them are below.

The Social Shopping Explosion by immediate future explores the online shopping habits of 2,000 representative UK citizens.