5 Travel Boom Trends for Performance Marketers to Watch in 2021

Go-to destinations are being replaced with out-of-the-way places

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There’s a lot of pent-up demand in the leisure travel world right now, which means companies forced to mothball their sales and marketing efforts in 2020 are in a great position to reboot those initiatives and tap into the post-Covid travel boom. From hotel operators to RV parks to online booking companies and all points in between, a diverse range of companies suddenly has the opportunity to come back stronger than ever.

According to Expedia Group’s 2021 Travel Trends Report, 42% of travelers are “more hopeful” about travel or drove them to book an upcoming trip.

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