5 Tips for Increasing YouTube Engagement (Infographic)

Video length is one of the biggest deciding factors for engagement.

Don’t miss Commerceweek, February 28–29 in NYC, to explore the technology and trends fueling commerce. Get strategic insights from leaders at The New York Times Advertising, Turo, TikTok and more. Register.

High engagement is one of the key reasons to include video in marketing campaigns. We’ve seen the impact of Facebook video offerings on engagement, and we know the video audience is key to long term success. An infographic from Subrat Kar, CEO and co-founder of Vidooly, offers five tips for increasing engagement.

Video length is one of the biggest deciding factors for engagement. Videos under one minute are watched to completion 80 percent of the time, while 2 to 3 minute clips have 60 percent retention and 5 to 10 minute videos are only completed 50 percent of the time.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in