5 Direct Mail Tips from Gardening Catalogs

This Monday was what some psychologists call “Blue Monday” but I was in pretty good spirits, thinking about spring, and looking at some catalogs.

Gardening catalogs, to be exact.

Last year, we planted a few tomatoes and that was it. No beans, no basil, no butterfly bushes … nothing.

This year’s going to be a different story.

We don’t have much space to work with, but enough for a few rows of this and that, and if we’re really lucky, save us a few trips to the farmer’s market.

I

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