Brands and businesses are aware of the importance of content marketing, but many are still not seeing the return they’d like. Here are five common mistakes you’re still making and how to fix them.
Thinking content marketing doesn’t apply to your business
Just because you aren’t a major national or international brand doesn’t mean you can’t benefit from content marketing. It’s also not just for retailers and entertainment brands. Any type and any size business should embrace this modern tactic, especially when marketing on social media.