4 Ways Emerging Tech Will Redefine Content Marketing

Going past developments like AR and VR to smart technology

blue background; woman is trying to in the middle of the image; the woman has her hands up trying to decide which media medium to choose
There needs to be elements of emotion baked into strategies. Getty Images

It’s no secret that U.S. consumers spend much of their day engaging with digital content across various platforms, devices and channels. That level of online engagement is expected to continue to rise, especially with the explosion of emerging technologies, which paints a picture of a world where digital content is everywhere.

Stacy Martinet is vp of marketing strategy at Adobe.