4 Ways Artificial Intelligence Can Impact Your Conversion Rates

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At this point, there is little doubt that artificial intelligence is the future of business. The Salesforce “State of Marketing” report found that more than a fifth of businesses currently use AI for marketing purposes, including programmatic buying, personalization, and real-time offers.

Rohan Ayyar

Rohan Ayyar is the regional marketing manager for India at SEMrush. His blog, The Marketing Mashup, covers digital marketing from the perspective of B2B, B2C, lead generation, mobile marketing, SEO, social media, content marketing, database marketing including predictive analytics, and conversion rate optimization. In addition, he'll look at emerging marketing technology and how marketers can use it. Reach Ayyar at searchrook@gmail.com.

Artificial Intelligence

4 Ways Artificial Intelligence Can Impact Your Conversion Rates

Rohan Ayyar

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Rohan Ayyar