4 Recommendations (and 1 Calculation) to Improve Social Media Engagement
To aid in this goal, here are four key ways to improve overall Facebook engagement and a great way to calculate average engagement.
Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.
Marketers often have a spectrum of goals for their Facebook pages. From growing awareness to converting Fans into email subscribers, many marketers make progress on each of these goals by focusing on a strategy of building overall community engagement. To aid in this goal, here are four key ways to improve overall Facebook engagement and a great way to calculate average engagement.
1) Look to the Industry Standard
It can be helpful to use the industry standard to gain a sense for where one fits in the big picture when validating strategy, looking for inspiration or advocating for change internally.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in