3Q EARNINGS CALL: Why Graph Search?

Last week, Ashoat Tevosyan, an engineer on Facebook’s search quality and ranking team, discussed the nuts and bolts behind adding posts to Graph Search. Wednesday, during the social network’s third-quarter earnings call, Co-Founder and CEO Mark Zuckerberg spoke about the reasoning behind the effort.

Last week, Ashoat Tevosyan, an engineer on Facebook’s search quality and ranking team, discussed the nuts and bolts behind adding posts to Graph Search. Wednesday, during the social network’s third-quarter earnings call, Co-Founder and CEO Mark Zuckerberg spoke about the reasoning behind the effort.

david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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