16 Months After Acquisition, Yahoo Hasn’t Made Tumblr Uncool

Exec says his team has been able to 'maintain our independence'

There's a large portrait of wild horses in the elevator lobby at 35 East 21st St., Tumblr's home in New York. And 16 months after Yahoo CEO Marissa Mayer frankly promised "not to screw it up," the photo seems emblematic of the freedom that is still afforded to Tumblr's leaders.

@Chris_Heine Christopher Heine is a New York-based editor and writer.