10 World Leaders Who Rule on Twitter

India's head of state, Modi, especially leverages social media

Don’t miss Commerceweek, February 28–29 in NYC, to explore the technology and trends fueling commerce. Get strategic insights from leaders at The New York Times Advertising, Turo, TikTok and more. Register.

What do President Barack Obama, Pope Francis, India's Prime Minister Narendra Modi, Indonesia's Susilo Bambang Yudhoyono and Queen Rania of Jordan have in common? They are among the most powerful political Twitter elite on the planet.

In fact, when India's new prime minister, Modi, took power five months ago, he actually stopped giving interviews to local reporters and instead tweeted his photo opps to his more than 7 million followers, ranking him just behind the pope in Twitter popularity.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in