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Visual content has become so prevalent that it’s no longer just a piece of the marketing industry, but its core. The widespread adoption of video across almost all platforms means that marketers need to refocus their efforts throughout 2017. An infographic from Venngage examines how marketers are using visual content and the challenges they face.
Venngage surveyed more than 300 marketers and found that the percentage using visual content as part of overall strategy is increasing.