10 Influencer Do’s and Don’ts With Amex Social Media VP

Mona Hamouly, VP of Social Media Comms at Amex, talks influencer campaigns.

The world of influencer relations–like the world of social media–never stops changing. There’s always a new tool, a new network and thousands of people who want to promote your clients…as long as there’s something in it for them.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.