10 Best Practices for Leveraging a Virtual Event

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Conferences are an excellent way for marketers to make connections with peers, vendors, and often prospects. However, traveling to a conference often isn’t possible for myriad reasons; therefore, a conference offered as a virtual event still provides the opportunities of connection, as well as professional development — all from the comfort of one’s desk.
While more cost-effective than physical marketing events, a virtual event offers another huge advantage for the marketer who is hosting: detailed  attendee information.

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